Hi! I'm Rory
I’m a multidisciplinary marketer who can take a project from the first scribble of an idea through strategy, copy, creative and delivery. I started out in design, fell in love with marketing, and never saw much reason to choose between the two. I like good ideas, clear thinking and making work that does its job.
How I Can Help
My background is in design, but over the years my job has grown to cover pretty much every corner of marketing.
I write copy, build email campaigns, develop creative concepts, design things, make landing pages, plan campaigns, edit video and work out how all the pieces fit together.
It means I’m just as comfortable thinking about the big idea as I am getting stuck in and making it happen.
What I do
From the thinking behind a campaign to the words, design and delivery, I can help with the whole thing or just the bit you need.
Strategy & Ideas
Campaign planning, marketing calendars, customer journeys, offers and creative concepts. Give me the objective (or the problem) and I’ll work out what we should actually do.
Email & Relationship Marketing
Email is my favourite channel. I plan and write newsletters, nurture sequences, sales campaigns, automations and customer communications, with a particular focus on keeping existing customers engaged.
Copy & Content
Emails, landing pages, websites, brochures, direct mail, ads, articles, scripts and social content. I can find the angle, structure the message and write the finished thing.
Design & Creative
With a BA and background in graphic design, I can take the idea beyond the copy. Campaign creative, print, brochures, newsletters, digital assets, presentations and whatever else the job needs.
Why Work With Me?
Less Hassle For You
One person who can think, write, design and deliver means fewer people to brief, fewer emails to send and fewer plates for you to keep spinning.
Everything Works Together
Strategy, copy and creative are thought about as one job, not separate pieces. So you get work that looks right, sounds right and does what it was supposed to do.
Get More Off Your To-Do List
Give me the problem, the objective or even the half-formed idea. I can work out what needs doing and get on with it, without you having to manage every step.
Ideas That Get Made
Good ideas are worthless sitting in a notebook. I can take them from “we should really do this” to something finished, out there and doing its job.
Got Something You’d Like Some Help With?
Whether you’ve got a project in mind, a problem you’re trying to solve or something that’s been sitting on the to-do list for far too long, drop me a line and tell me about it.
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